inportb

The FedEx Logo

by Jiang Yio on Jun.07, 2008, under General

I was alerted today to the existence of a solid rightward arrow in the FedEx logo. Gee, I can’t believe I hadn’t noticed this before. The original font, Futura Bold, was modified to incorporate the arrow design and enhance the logo. Talk about subliminal messaging ;p

1 comment for this entry:
  1. Brad
    June 7th, 2008 on 12:56 pm

    Cool never noticed that

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